by Bob Leonard | Nov 21, 2013 | CPG, Mergers & Acquisitions
Hillshire Brands purchased Golden Island, a gourmet-jerky producer, in September for $35 million and is eyeing more acquisitions in 2014. “It’s a great acquisition environment,” CEO Sean Connolly said. Hillshire was created when Sara Lee spun off its...
by Bob Leonard | Nov 13, 2013 | CPG, Promotion Opportunity
Post Foods’ cereal brand Honey Bunches of Oats kicks off a music-themed campaign this week that simplifies engagement via a mobile-optimized micro site where consumers can upload a video of their dance moves. See full post here.
by Bob Leonard | Oct 30, 2013 | CPG
Alison Lewis, Coca-Cola’s head marketer in North America, is heading to Johnson & Johnson as the first-ever global chief marketing officer of its consumer companies, reporting to Worldwide Chairman Lynn Pendergrass.
by Bob Leonard | Oct 30, 2013 | Brand News, CPG, Executive Moves
Changes are under way for Nestle USA’s pizza division. The company is moving the business from Northbrook, IL to Solon, OH and John Carmichael, who is currently deputy of Nestle Zone Americas for Nestle S.A., will take the helm as president of the pizza business on...
