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New England Confectionery Co. (NECCO), maker of the iconic Valentine’s Day conversation hearts candy Sweethearts, celebrated its 170th anniversary last year. But unless a buyer is found by May 6, the company has notified the city of Revere, Mass., it may have to lay off 395 employees and potentially close its manufacturing plant, reports The Boston Globe.

According to The Globe, NECCO is the Boston suburb’s largest employer. Along with conversation Sweethearts, the company also produces Mary Janes, NECCO Wafers, Clark Bars and Candy Buttons.

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