M&M’S Launch Gets Mass Support by Cristin Murray | Jul 20, 2017 | Brand News | 0 comments Mars Inc.’s caramel-filled M&M’s recently hit shelves across the U.S. The manufacturer focused heavily on mass merchants for the debut, giving Meijer an early launch window and Walmart an extensive P-O-P program. Read full story here. Submit a Comment Cancel replyYour email address will not be published. Required fields are marked *Comment Name * Email * Website Save my name, email, and website in this browser for the next time I comment. Notify me of follow-up comments by email. Notify me of new posts by email. This site uses Akismet to reduce spam. Learn how your comment data is processed.