Spritz Tea unveiled a new look and two new flavors — Bright Citrus and Wild Acai — for its shelf-stable, sparkling teas. The branding and packaging updates reflect slight changes to the brand’s logo, including a shift from doing business as Spritz Sparkling Tea to a new naming convention: Spritz Tea. Additionally, each flavor now will own a color and its tonal variations as a component of the flavor’s personality, and product names have been updated to better support these flavor profiles, the company says.
Read full post here.