Expanding on the success of its “Get Up and Grow” program, Dole is debuting three new products designed to encourage Americans to consume more fruits and vegetables, said Dole Fresh Vegetables marketing VP Carrie Ann Arias. Dole is also meeting consumer demands by offering Premium Celery Hearts with a “less stringy” consistency, darker color and less bitter taste and new Chopped Poppy Seed and Chopped Pomegranate Salad kits, Arias said.
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