Campbell Snags Digital Marketing Exec from Walmart

Campbell Soup Company names Umang Shah, as its new Director, Global Social Media & Digital Marketing. Shah comes to Campbell’s most recently from Walmart as its director for social media strategy, and prior to that, Microsoft Corporation. His responsibilities were reported to include leading mobile and emerging media activation in paid, owned and earned media channels with a direct report to Yin Rani, the company’s vice president of Integrated Marketing